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Bitbucket Server & Data Center pricing
./self-hosted --on-premise --2026

By Oliver Wakefield-Smith, Founder, Digital Signet·Verified June 2026
Direct answer

Bitbucket Server is discontinued (Atlassian ended support on 15 February 2024). The self-managed product you actually buy today is Bitbucket Data Center: an annual term license, tiered by user count with a 25-user minimum, starting at $2,300/year for 25 users. Unlike Atlassian's other Data Center products, Bitbucket Data Center is not being end-of-lifed in 2029; it moves to a new Bitbucket Hybrid License from mid-2026. The license is only part of the bill: you also pay for your own servers, database, backups and admin time.

Bitbucket Server
Discontinued 2024
Data Center start
$2,300 / yr (25 users)
License model
Annual term, min 25
Cloud alternative
$3.65 / user / mo

Server is gone; Data Center is the on-premise product

If you are searching for "Bitbucket Server pricing" you are almost certainly looking at the older single-node self-managed edition. Atlassian stopped selling new Server licenses on 2 February 2021 and ended Server support completely on 15 February 2024. Anyone still on Server is running unsupported software with no security patches. The only on-premise Bitbucket product Atlassian sells now is Bitbucket Data Center, the clustered, high-availability self-managed edition.

EditionHostingLicense modelStatus
Bitbucket CloudAtlassian SaaSPer user / monthActive
Bitbucket ServerSelf-managed, single nodePerpetual + maintenanceDiscontinued (EOS Feb 2024)
Bitbucket Data CenterSelf-managed, clustered HAAnnual term, by user tierActive

Source: atlassian.com licensing & Server end-of-support notices, verified June 2026.

What Bitbucket Data Center actually costs

Data Center is sold as an annual term license priced by user tier, with a 25-user minimum. The entry tier lists at $2,300 per year. Atlassian has stopped publishing a full public per-tier price list, so anything above the minimum is quoted on request and scales broadly with user count. The figures below are list-price anchors; treat larger tiers as "contact sales".

User tierAnnual licenseNotes
25 users (minimum)$2,300 / yrPublished entry tier
50 - 500 usersQuoteRises with user count; not publicly listed
500+ usersQuoteEnterprise agreement / partner pricing

Entry-tier list price per Atlassian pricing references, verified June 2026. Atlassian no longer publishes the full tier ladder publicly.

The license is not the whole bill

Self-managed means you run the infrastructure. On top of the license you pay for application and database servers, storage and backups, network and high-availability redundancy, and the administrator time to patch and upgrade it. For a 100-user deployment those operational costs commonly add tens of thousands of dollars a year, frequently exceeding the license fee itself. Budget the license and the running cost together, not the license alone.

The lifecycle: Bitbucket is the Data Center exception

Atlassian is winding down most of its Data Center line, but Bitbucket Data Center is explicitly carved out. Where Jira, Confluence, Bamboo and Crowd Data Center all reach end of life in 2029, Bitbucket Data Center continues, transitioning to a new Hybrid License. The dates that matter:

DateOther DC products (Jira, Confluence, Bamboo, Crowd)Bitbucket Data Center
30 Mar 2026New-customer sales closeExcluded from end-of-life
Mid-2026n/aBitbucket Hybrid License arrives
30 Mar 2028Existing-customer tier expansions closeContinues
28 Mar 2029End of life; products go read-onlySold exclusively via Hybrid License

Source: atlassian.com Data Center end-of-life and Bitbucket Hybrid License pages, verified June 2026.

Practically: if you need self-managed Bitbucket for data-residency or security-review reasons, the product has a future. But Atlassian is steering everyone toward the Hybrid License, so plan licensing decisions around the hybrid model rather than a standalone Data Center subscription, and confirm current new-purchase availability with Atlassian before you commit.

Self-hosted vs Bitbucket Cloud

For most teams the cloud is lower total cost. Bitbucket Cloud Standard is $3.65 per user per month (roughly $4,380/year for 100 users) and Premium is $7.25, both with included build minutes for Pipelines and a $10 pack per extra 1,000 minutes. Self-managed Bitbucket earns its keep on control, not price: data residency, air-gapped networks, and strict internal security review. If those are not hard requirements, Cloud is almost always cheaper once you count the running cost of self-hosting.

Pick Data Center when
  • Source code cannot leave your network (compliance, air-gap)
  • You need data residency in a specific jurisdiction
  • Security review forbids third-party SaaS for code
  • You already run the infra and admin capacity to operate it
Pick Cloud when
  • Cost is the main driver below a few hundred users
  • You do not want to patch, back up and upgrade servers
  • You want Pipelines CI built in without running runners
  • You are under ~25 users (the DC minimum tier)

Keep going

Frequently Asked Questions

# click any question to expand

How much does Bitbucket Data Center cost?>
Bitbucket Data Center is an annual term license tiered by user count, with a 25-user minimum. The entry tier (25 users) lists at $2,300 per year. Atlassian no longer publishes a full public per-tier price list, so larger tiers (50, 100, 250, 500+ users) are quoted on request and rise broadly in line with user count. The license fee is only part of the cost: you also run the servers, database and admin time yourself, which for a 100-user deployment typically adds tens of thousands of dollars a year in infrastructure and operations.
Is Bitbucket Server still sold?>
No. Atlassian stopped selling new Bitbucket Server licenses on 2 February 2021 and ended support for Server entirely on 15 February 2024. If you still run Bitbucket Server you are on unsupported software. The self-managed replacement is Bitbucket Data Center, which is the only on-premise Bitbucket product Atlassian sells today.
What is the difference between Bitbucket Cloud, Server and Data Center?>
Bitbucket Cloud is the hosted SaaS (Free, Standard at $3.65/user/month, Premium at $7.25/user/month). Bitbucket Server was the older single-node self-managed edition, now discontinued. Bitbucket Data Center is the current self-managed edition: you install and run it on your own infrastructure, it supports active-active clustering for high availability, and it is licensed as an annual subscription by user tier rather than per user per month.
Is Bitbucket Data Center being discontinued in 2029 like other Atlassian Data Center products?>
No, and this is the key thing to understand. Atlassian is ending its other Data Center products (Jira, Confluence, Bamboo, Crowd) on 28 March 2029, with new-customer sales closing 30 March 2026 and tier expansions for existing customers closing 30 March 2028. Bitbucket Data Center is explicitly excluded from that end-of-life. Instead, Bitbucket customers transition to a new Bitbucket Hybrid License (arriving mid-2026), and from 28 March 2029 Bitbucket Data Center is sold exclusively through that Hybrid License rather than as a standalone subscription.
What is the Bitbucket Hybrid License?>
The Bitbucket Hybrid License lets one organisation run both Bitbucket Data Center and Bitbucket Cloud under a single license, so you can keep regulated repositories self-managed while moving the rest to the cloud. Atlassian says it arrives mid-2026 for all Bitbucket Data Center and Bitbucket Server customers, and from 28 March 2029 it becomes the only way to license Bitbucket Data Center. Pricing for the hybrid model is quote-based; Atlassian has not published list figures.
Is self-hosting Bitbucket cheaper than Bitbucket Cloud?>
Rarely on total cost, and almost never for small teams. The Cloud Standard plan at $3.65/user/month is roughly $4,380 a year for 100 users; Data Center starts well above that once you add servers, a production-grade database, backups and the administrator time to run it. Self-managed Bitbucket wins on control and compliance (data residency, air-gapped networks, strict security review), not on price. If cost is the only driver, Cloud is almost always lower total cost of ownership below a few hundred users.